Key Trends in Digital Marketing


The digital marketing landscape is ever changing, and businesses can no longer ignore this. Many companies just stick with what they know best in terms of marketing, but in order to stay current in this ever-changing world, it is a good idea to consider the current key trends. Here are four digital marketing trends that […]

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What GDPR Means for Digital Marketers


The first thing that’s important to point out is that GDPR WILL affect your business if you process data from EU citizens, even if your business is based outside the EU. The next thing is that as a digital marketer, you are going to have to be transparent any time you wish to collect data […]

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Google aims to upskill and educate Irish SMEs


Google has today launched its Staying Ahead Digital Roadshow, the first in a series of events held in partnership with Enterprise Ireland which aims to upskill and educate Irish SMEs in reaching new customers, expanding their businesses and future-proofing their operations for a digital world. The Staying Ahead Digital Roadshow is part of a dedicated […]

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Government could allegedly start monitoring citizens’ social media


The Department of Employment Affairs and Social Protection’s potential online monitoring plans are causing privacy concerns. According to a report in The Irish Times today (27 August), the Department of Employment Affairs and Social Protection is seeking various media monitoring tenders. If a contract does come into being, the media monitoring would include information regarding what users […]

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Payment time for Irish SMEs worsens from 52 to 55 days


The Irish SME Association (ISME) today published the results of its quarterly Credit Watch Survey for the second quarter of 2018. Based on the findings, credit days for this quarter have worsened from 52 to 55 days. Businesses in Ulster are waiting longest to be paid at 64 days. While the Manufacturing and Construction sectors […]

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Half of EU business leaders cut UK investment over Brexit


Britain’s looming departure from the European Union has led nearly half of big companies from the rest of the bloc to cut investment in the country, a poll of 800 executives released two years after the Brexit referendum found. The survey, by law firm Baker & McKenzie, also found that three quarters of bosses wanted […]

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Competitive Start Fund for Irish Fintech and Deep Tech Start Ups


Enterprise Ireland will today launch a new €750,000 Competitive Start Fund for Fintech and Deep Tech start-up companies that have the capacity to succeed in global markets. The fund is designed to enable recipient companies working in areas including fintech, proptech, artificial intelligence, machine learning, augmented and virtual reality, the internet of things, blockchain and […]

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Two thirds of Irish companies fear gender pay gap reporting will damage their reputation


Two thirds of companies in Ireland are concerned that proposed legislation requiring them to reveal their gender pay gap could be a risk to their reputations, with a third of companies (34%) fearing that they will underperform relative to Ireland’s average gender pay gap of 13.9%*. In 2017, a mandatory gender pay gap reporting legislation […]

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